Khaleejigirl (KG) Interviews Nouf Ajaji!

This girl is on fire! Meet Nouf Ajaji, a down to earth Bahraini lawyer and a bakery owner. She talks about her journey that led her to taking the plunge into the baking industry while working as a full-time lawyer.

KG: Please state your name and occupation.

A: My name is Noof Ajaji. I am a lawyer and owner of an online desserts business (


KG: Please describe the journey that led you towards being in your current occupation.

A: I graduated from law college back in 2008. Then I started working at the American bar association in Bahrain as a legal assistant for 6 months. While working with them at the same time I started working on a project now known as the Bahrain chamber for disputes resolution, where I worked as an arbitration case manager from 2009-2019. It was during this time discovered my passion of baking that I used back then as an outlet to de-stress. So, I started baking cakes or desserts for my family on birthdays or for some family gatherings. I found myself loving it more and more, I would wake up thinking of ways to improve it. I would research and find tutorials online then I would practice every night after coming back from work and after tucking my son in bed. 4 years later after some encouragement from my close friends, I started working on building what is now desserts avenue trying to combine my passion for art and baking together to create unique cakes.


KG: Was there any person that inspired you or tried to discourage you from your current occupation?

A: Throughout my journey there were many people who tried to discourage me and scare me from taking this step. Everyone thought I was crazy for wanting to leave a steady job to focus on something that was not guaranteed and I will not lie, I was scared. There were days where I would be so anxious and scared of failing and I would question my decision. But at the end of the day what matters is listening to the people who are pushing you and supporting you when you start doubting yourself. These are the people who want to help you reach to where you want to be in life.


KG: What advice do you have for a younger Khaleejigirl who is considering following your footsteps?

A: My advice for you young girls is if you know what you love and what you are

passionate about then go ahead do it fight for it. Don’t let anyone discourage you from taking a chance on yourself. Our parents grew up in a different generation were a steady job and a title is all what mattered. If that’s what you like then go ahead and do it. Just remember this is your life and you are living it, don’t make the mistake of taking a job or doing something that you hate every single day. Focus that energy in what you are passionate about and waking to doing something that you love. Be strong and don’t let others tell you how to live your life.

© KhaleejiGirl 2020